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Notebook and Pen

CHRISTINA WEISHAAR

Content strategist + copywriter

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RECENT EXPERIENCE

Writing, SEO, Strategy

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A Woman Writing by the Window

DE&I WEBSITE STRATEGY & CONTENT

June 2021

When the project stakeholder approached me with this project, they had a list of assets they wanted to highlight. As an education company, Pearson had a lot of content around social justice. I helped organize, prioritize and tell that story through the copy.

July 2022

I was brought in to work on copy for our new product, the Branded Marketplace. It gave me an opportunity to work on UX and content design.

WHITE PAPER FOR HIGHER EDUCATION

November 2021

Part of my job has been to support our business development team attract new business. I wrote this white paper after interviewing key stakeholders to highlight the work we've done supporting universities as they develop their approach to offering online certificates and courses that lead to degrees.

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CONTACT

Silver Spring, Maryland

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“A non-writing writer is a monster courting insanity”

Franz Kafka

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